Direct Trade Certified

The next step in the coffee trade

The coffee-producing countries around the equator are still 99% mere suppliers of raw materials. The real value-added chain, i.e. roasting and packaging, takes place in the rich countries. Only by processing locally can a country develop and create training and skilled jobs. Trade rather than development aid is the best way to achieve self-reliance and independence. Rich countries should open their markets and allow developing countries to participate in their growth. Direct Trade is not a trademark, but a commitment to all those who want more than just fair payment for coffee farmers. It is based on transparency, fairness and sustainability.

Coffee-growing countries around the equator are still 99% pure suppliers of raw materials. The actual value chain, i.e. roasting and packaging, takes place in the rich countries. Only through local processing can a country develop and create qualified training and jobs. Trade instead of development aid is the best way to self-reliance and independence. Rich countries of the world must open their markets and let developing countries participate in the growth. Solino Espresso does more than all other roasters in terms of fairness. The growing, harvesting, roasting, packaging and shipping takes place in Ethiopia. We don't know what could be improved.